Brandia LLCJun 26, 20201 min readINTELLECTUAL PROPERTY SYNERGIES FOR INCOME GENERATIONInnovative and disruptive companies treat IP as instrumental tools for continuous growth and market positioning. Using IP in creative...
Brandia LLCApr 16, 20201 min readCo-Ownership of Ip Assets, ChallengesInventors, investors, shareholders, they all want a piece when it comes to owning IP assets. The easiest and “fair” way is through...
Brandia LLCApr 14, 20201 min readIntellectual Property as Collateral in Times of CrisisAre you considering using your company’s IP as collateral or obtaining a security on someone else’s IP as an investor or creditor?...
Brandia LLCFeb 26, 20201 min readEnforcing Your IP Pays Off, One Way or AnotherNo doubt IP enforcement requires monitoring and it can be expensive, but it pays off. Last week a federal court in Florida awarded Apple...
Brandia LLCFeb 23, 20201 min readIP Monetization for Medium Size CompaniesFiling and registering your company’s intellectual property assets is all good and necessary, but it is not enough. IP must serve as a...
Brandia LLCJan 15, 20201 min readColors as Registered Trademarks?With increasing awareness of the importance of intellectual property in the recent decade business of all sizes are paying more attention...
Brandia LLCDec 11, 20191 min readFerrari’s Licensing Agreements to Be Cut by 50%As one of the most recognized luxury brands Ferrari will be redesigning its licensing strategy by reducing the amount of agreements with thi